Guerin® Blog
Guerin News
GUERIN BUSINESS. A NEW IMAGE, WITH THE SAME CLOSENESS AS EVER.
Share
Guerin® Business unveils its new identity, bringing even more energy to drive business further.
Guerin® Business takes another step forward, revealing a refreshed visual identity and brand positioning. More than a visual change, it represents a renewed purpose — a clear expression of our ambition to continue driving business success, both in Portugal and around the world.
Under the tagline "Driving Success”, Guerin® Business’s new look reflects a brand that is even more approachable, flexible, and aligned with the needs of every business. The modern, tech-inspired design, reinforced by vibrant colours and fresh visual elements, showcases the dynamism and adaptability at the heart of the brand’s DNA.
But the rebranding goes beyond the visual. Each of the brand’s three areas now carries its own signature, highlighting its unique mission:
- New Business – Driving Success Now, for the team that opens paths and creates opportunities.
- National Commercial – Driving Success Further, for those who take business further with precision and trust.
- International Commercial – Driving Success Worldwide, for those who cross borders and turn connections into lasting partnerships.
This new chapter also reaffirms our commitment to innovation, excellence, and closeness — values that continue to guide every interaction with our brand.
Guerin® Business remains true to its purpose: to support every business on its journey, offering smart, digital, and tailored mobility solutions — a new face, with the same commitment as always.
GUERIN CONTINUES TO INNOVATE ITS SERVICE.
Guerin® Business now offers an innovative B2B Portal, allowing you to manage your fleet independently, request quotes automatically, and access your activity history — among many other features.
You can also save time with a fully digital process. Check in online via Guerin’s Digital Kiosk, enter your details in advance, and complete the process at our Physical Kiosk — quickly, easily, and independently.
And with our 24/7 customer support, you can get help anytime via Guery, Guerin’s virtual assistant.
Share
